LEVEL UP- STEM: SUSTAINABILITY- XPRIZE RAINFORESTS - CLIMATE SOLUTIONS- CAMPAIGN

FOREST CONSERVATION & NATURAL CAPITAL SOLUTIONS & INCLUSION : VIA DECARBONIZED.ORG NON-PROFIT GROUP (501c3-NGO) FOREST & RIVER SUSTAINABILITY (JOIN *XPRIZE RAINFOREST 'ACT NOW' GLOBAL TEAM) CATALYZING CLIMATE SOLUTIONS FOR UNITED NATIONS SUSTAINABILITY GOALS ( Decarbonized.org /act-now ; www. UN.org) CLIMATE SUSTAINABILITY IN FOREST CONSERVATION : We are curating ACT NOW 'Amazonas Action Alliance' TEAM for XPRIZE Rainforests: We like to align with those caring on environmental impact, technology for GOOD, ArcGIS, Satellite technology * free access research set-up with Xprize nomination. We have outreach projects in multiple countries with global NGO, Indigenous communities and climate technology groups.

(VFC) FoundersBoost Vancouver - Accelerator Program Management + Marketing

PROJECT DESCRIPTION: FoundersBoost (a partner of Techstars) is a mentor-driven pre-acceleration program that runs for 6 weeks and we take no fees or equity from startups. Our goal is to prepare early-stage startups in Vancouver/BC for accelerators, seed investors, and revenue by providing pitch coaching and mentorship during the program as well as connections to accelerators and VCs after the program We are running two cohorts each year: Spring Cohort - Application period between Jan - Mar, six Weekly sessions between Mar - Apr, Demo Day in May Fall Cohort - Application period between Jul - Sep, six Weekly sessions between Oct - Nov, Demo Day in Dec Between Jan - Mar and Jul - Sep, we will be focusing on promoting the accelerator program and recruiting startups/mentors, as well as hosting webinars and startup community events Between Mar - Apr and Oct - Nov, we will be focusing on running the weekly sessions and recruiting Investors for Demo Days HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE? 5 TIME COMMITMENT PER STUDENT : 70 hours KEY PROJECT ACTIVITIES: Accelerator program management, startup event management Marketing and Promotion Research startups and supporting organizations IDEAL ROLES/RESPONSIBILITIES:* Marketing + PR - Event promotion in our social media channels, other tech communities, and tech medias Sponsorship - Reach out to potential sponsors to secure sponsorship for our events (professional firms, tech companies, etc) Program Associate - Coordinate with startups, mentors, speakers, investors, and Headquarter Venture Analyst - Researching, sourcing, and recruiting startups to the accelerator program Event Management - Host and organize webinars and startup community events Partnership - Research and develop relationships with different related communities/organizations that support startups FINAL PROJECT DELIVERABLES: This varies depending on the roles and the time your project start/ends (in relative to what we are focusing on during that time as mentioned in the Project Description section above) PROJECT MENTOR NAME: Kenneth Ip - FoundersBoost Vancouver Director

GET Payroll Solutions - Market Research

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: GET Payroll Solutions is the parent company for North Star Payroll, a payroll processing software. North Star Payroll is developing a new employee service offering called Comp Hub. This new service will offer employees the chance to design their own compensation plan based on the parameters set out by their employer, something not currently offered in the market today. The project scope is to make a detailed plan on how we are going to roll out these features in the form of a presentation that we can deliver to both investors in the project as well as to potential customers. To do this we will need to validate the key features, research if we might be missing much needed/wanted features; identify our target market (industry/sector); gather intel on our direct and indirect competitors; develop a marketing strategy and create our sales/revenue model. [ Be sure to include details about your organization’s culture to sum up why a student would love to work with you/N’oubliez pas d’ajouter des détails sur la culture de votre organisation pour résumer pourquoi un étudiant voudrait collaborer avec vous.] HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET? 4 TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: 50 hours KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Vision and Value Proposition Target Market and Opportunity Competitioin Marketing Strategy Sales and Revenue Model IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Communication Teamwork Research and Analytical Capabilities Marketing FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Intrapreneur student team will each take on a project plan task and then convene and combine all elements into a cohesive and well-designed project plan The final project plan should involve a clear and detailed business implementation plan including a pitch deck to present to potential investors, stakeholders, and potential customers.. IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI: (English/Français) The project will be provided in English. PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: The project mentor will be Leah Murphy, Founder and CEO.

The Triple Effect - Marketing & Communication

PROJECT DESCRIPTION: The Triple Effect Inc. is a management consulting company based in Halifax, NS. We specialize in corporate innovation, startup community development, and digital education. The Triple Effect is looking for a passionate, highly motivated individual who is enthusiastic about entrepreneurship and technology. The ideal candidate possesses an eagerness for continuous learning and visionary thinking that is not limited to the constraints of the box . The Triple Effect celebrates diversity, divergent thinking, resourcefulness, and collaboration. The Triple Effect is getting back into regular business cadence after 2 years, thus the role will include a number of items to be re-established for the business. Over the years, we've had over 10 interns work with us. Thus, we have a number of resources to help interns with training needs and guidance. KEY PROJECT ACTIVITIES (Could include any of the following items below): Creation of Marketing Materials: This would include the creation and updating of sales documents, slides, presentation material relating to the business. Website Updates: This could include re-designing some pages using Squarespace or other tools for non-technical people and/or updating images /copy on the websites(s). Social Media Updates: It's been a few years since the business was last active, thus the development of basic social media content and execution will be needed. Assisting in Report/Proposal Writing: This would include exposure to project deliverables and closing documents for engagements. Research : Conduct Market research when needed for specific projects. Project Management: Helping to assist in building project plans and execution. IDEAL ROLES/RESPONSIBILITIES: We don't expect the students to know all the different tools, platforms or have extensive experience in the roles below. We simply have them laid out to help steer interests with the project opportunities that we have within the company. Marketing & Project Operations Journalism & Communications Research & Analysis Content Development (Writing & Visuals) FINAL PROJECT DELIVERABLES: Development of a number of shared materials such as one-pagers, slide decks (Quantity to be determined) Working with the team to execute on key programs and/or events happening. IDEAL SKILLS & INTEREST AREAS: Comfortable working with multiple Digital Tools and not afraid to test tools/platforms Organized and systematic Open mindset with the willingness to ask questions and solve problems An eye for good design and attention to details Time management skills

The Tidal League Podcast Network - Sales and Marketing

PROJECT DESCRIPTION: Sales and marketing position. We require the successful candidate to create a master list or database of potential advertisers, sponsors, or brands for each of our shows. Matching each show with a number of potential brands, finding correct contact info for individual responsible for sales, and making initial first contact with each potential brand. IDEAL ROLES + RESPONSIBILITIES: Motivated self-starters Marketing enthusiasts Sales superstars

Pitch It Green - Marketing + Research

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Three years into leading Pitch It Green, our founder through consultation with community organizations, have come to the conclusion that there are silos with sustainability organizations across Canada, and there isn’t a centralized hub to gain access to the collective of information sustainability organizations have worked on. Youth are keen to learn more and need this type of knowledge to understand and embrace sustainability in their lives. For that reason, we want to create The Resource Hub a place where we provide all that necessary information in one place where anyone can easily access it, in order to learn and become motivated toward meaningful action. Our Resource Hub seeks to address the issues of the linear take-make-waste business approach, lack of support for small businesses (especially during the pandemic), and greenwashing, as well as issues of justice, equity, decolonization, and inclusion. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: We are planning the execution of three activities that will aid us in achieving our vision. The first activity involves outreach to youth-led sustainability organizations nationwide, in order to develop content and share other resources with one another. This activity will also involve contacting web developers and graphic designers in our community to build the back-end of the resource hub, as well as team meetings to plan and track progress. The second activity will have us collecting content from youth sustainability leaders from partner organizations and posting it on the resource hub. The third activity will involve the promotion of our launch on social media, with an official launch date of mid-November, and continuing to engage with youth in our network. IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Assisting with the creation of the online resource hub Researching organizations and small businesses that are working towards sustainability Writing content for a variety of our platforms (i.e. blog, social media, research projects) Reach out to organizations to collaborate on insights for the environmental issues and business opportunities project Developing a framework for selecting small business partners FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: - With the help of VFC students, we know we are going to be capable of launching the Resource Hub on our website by December 2021- January 2022 - We hope to reach 1000+ website visits per month, 200+ views on any videos, and have 100+ accounts created in our Resource Hub - We expect to engage 2000 youth across what is known as Canada indirectly, including high school and post-secondary students, young professionals, and youth activists.

Edgy Mag - Marketing

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: We are an international start-up that has been operating since 2014 in the field of media, televisions, digital and printed magazines, radio stations and soon Hotels.Our mission is to promote multiculturalism because we believe in human unity through different cultures. Edgy Magazine is a monthly multucultural lifestyle magazine : edgymag.com and an Editor in chief in Dubai. We aim to have a start up family style culture with a very inclusive approach. We are dynamic and passionate about our projects. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: writers and journalists and translator English to French to write the articles (5to 10 articles monthly of 500 and 750 words) researcher for finding the subjects (on lifestyle, travel, food, fashion, multiculturalism, international immigrants) graphist designer to design the pdf of the monthly magazine social media community manager for Facebook page of Edgy Magazine (daily and weekly) one project manager IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* to write the articles of 750 words on various subjects for Edgy Magazine to design the pdf of Edgy Magazine and design the promotional images for social medias post the articles on Facebook, Pinterest, Twitter, Instagram, and other social media on the pages of Edgy Magazine one project manager FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: community social media: daily and weekly writers, translator English french, and researcher graphics IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI : English All projects will begin on a first come, first serve basis, which cohorts are you + your team ABLE to participate in? February cohort - February 7 to March 25 / Cohorte de février - 7 février au 25 mars TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: [please indicate either 30 hours, 50 hours, or 70 hours/veuillez indiquer 30, 50 ou 70 heures]: 70 hours WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? * Please note we cannot guarantee this number of students for your project, but we will do our best to accommodate this request/Veuillez noter que nous ne pouvons garantir ce nombre d'étudiants pour votre projet; nous ferons de notre mieux pour répondre à votre requête. 2 to 3 witers, 1 translator for english french 1 community manager social media 1 communication & marketing manager PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: Edwige Dazogbo EMAIL ADDRESS/ADRESSE E-MAIL: edwigemagazine@gmail.com

Granny Lee’s Kitchen Limited - Marketing

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Students will develop a strategic marketing plan that shows our brand in a positive light to help increase brand awareness and generate new sales opportunities. Granny Lee’s Kitchen Limited is a home-based bakery serving the Greater Toronto Area. Our goal is to bring people together “for the LOVE of FAMILY and FOOD”. We love creating made from scratch, tasty, wholesome homemade baked goods that you can share at home, with friends, for your many celebrations and all your get-togethers. Our “made for you”: Muffins, Cookies, Gluten Free Treats, Pancakes and more are created using recipes that we have created and perfected over many years and we are currently in phase 2 of bringing some of these dry mixes to grocery store shelves. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Perform market research to locate and target ideal customers Use market research and data to identify business trends, product fit and customer behaviour Analyze data and create content, for the brand or product to establish and grow a target market share Provide creative input for marketing campaigns and develop marketing campaigns Draft a strategy and content to be used for social media platforms, print and website marketing campaigns Developing and executing social media campaigns Enhance brand’s message based on market research and ensure it is consistent and effective excellent writing skills IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly. Marketing Specialist Social Media Specialist Brand Specialist FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Market research showing business and product trends and customer behaviours Marketing content based on results of market research Strategy and content for each platform Social media campaign for each platforms Assessment of brand message for each platforms WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? * Please note we cannot guarantee this number of students for your project, but we will do our best to accommodate this request/Veuillez noter que nous ne pouvons garantir ce nombre d'étudiants pour votre projet; nous ferons de notre mieux pour répondre à votre requête. 5

Customer Discovery Research

We would like students to help us conduct research and better understand challenges restaurants are facing. We will ensure the student has a clear understanding of the types of questions to be conducted and the summary report to be produced at the end of the project. Students are to generate leads and find restaurants to conduct research. To accomplish this, we expect the student(s) will: Conduct customer discovery interviews Record and transcribe each interview Create interview summary Analyze interviews and create segment comparison If you like the sound of our culture, and are ready to help us conduct customer discovery interviews, then we'd love to hear from you. A student or team with excellent communication skills would be the ideal candidate for this project.

Brand Identity and Graphic Design

Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. I am open to other ideas that may be more appealing and beneficial for the graphic design and branding of my business.

Awareness Campaign & Speaker Invitation

Ofori Beauty is passionate about promoting safe hair and skin practices to the BIPOC community. We ​​want to increase awareness about the harmful effects of skin bleaching and chemical hair relaxers. We want to work with students to identify potential speakers and sponsors for our awareness campaigns. This will involve several different steps for the students, including: Familiarizing themselves with the social cause, our mission and goals. Identifying groups that our campaigns will target. Identifying potential speakers, sponsors and partners who can support our campaign. Drafting emails to invite speakers. Bonus steps in the process would also include: Assisting in contacting speakers.

Awareness Contest Design

Our organization is passionate about promoting the love for one's natural hair and dark skin complexions We ​​want to increase awareness about skin bleaching, chemical hair relaxing and colorism. We want to work with students to design an awareness contest where contestants promote our cause and win rewards. This will involve several different steps for the students, including: Familiarizing themselves with our organization’s goals and campaigns. Designing the contest structure and assessment criteria. Creating materials to promote the contest. Running the contest online and collecting submissions. Recommending ideas for future awareness campaigns. Bonus steps in the process would also include: Assisting in assessing submissions and selecting winners.

Awareness Video Creation

Our organization is passionate about promoting social causes. We ​​want to increase awareness about a particular topic. We would like to collaborate with students to create an awareness video. This will involve several different steps for the students, including: Familiarizing themselves with the social cause, our mission and goals. Document of ideas of ways to appeal to consumers via video Recording a presentation or screencast to raise awareness on the issue. Finding and applying suitable background music. Adding text, transitions, and overlays to the video. Bonus steps in the process would also include: Presenting the video and making edits based on feedback. Recommending ideas and editing tools for future awareness videos.

Social Media Marketing Campaign

Our company advertises thousands of products online. We hope to revamp our social media marketing to attract more customers. We would like to work with students to design a new social media marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Recommending social media management tools to schedule our content.

Digital Marketing Strategy

We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company? What social media channels should we utilize? What budget is appropriate for advertising? What messaging should we use?

Grant Writing

Our organization is interested in addressing societal issues and supporting social causes. However, we are currently facing funding challenges. We would like to collaborate with students to find and complete grant applications. This will involve several different steps for the students, including: Familiarizing themselves with our vision statement and a project we have defined. Developing a needs statement that characterizes the community problem and justifies the need for our project and funding. Identifying potential sponsors and funding opportunities that are a good fit for our organization and project. Improving the clarity and persuasiveness of our company's grant proposal writing. Bonus steps in the process would also include: Identifying new opportunities for community projects.

Customer Engagement Emails

Our company advertises thousands of products online. We hope to revamp our email marketing to increase engagement with our existing customers. We would like to collaborate with students to create new email campaigns. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Recommending new email campaigns and drafting emails. Considering the subject line, clarity, tone, and length of our emails. Recommending a frequency for our marketing emails. Bonus steps in the process would also include: Recommending email marketing tools.

Brand Book expansion and Social Media Brainstorming

This project aims to develop and expand on existing brand book contents to better define who we are as a company and how to reach our target demographics. The project will aim to better define the company identity and help bring awareness to Threads That Thrive and our offerings.

Brand Book expansion and Social Media Brainstorming - Phase 2

This project aims to develop and expand on existing brand book contents to better define who we are as a company and how to reach our target demographics. This project is only for students who participated in phase 1 of the project.