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- Oshawa, Ontario, Canada
- Portals
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Oshawa, Ontario, Canada
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Toronto, Ontario, Canada
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- Categories
- Market research Product or service launch Sales strategy Marketing strategy
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Develop International Market Entry Strategies with Business Students
COMR1201
Durham College’s International Business Management program offers a dynamic platform for first-year students to apply their academic knowledge in real-world settings. Enrolled in the International Market Entry Strategies course, these learners are acquiring foundational skills in market analysis, strategic planning, and ethical management. They aim to build practical experience in developing and implementing effective international market entry strategies.
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Riipen Cross-College Entrepreneurial Challenge 2024
Your business may be an ideal candidate to take advantage of a small team of entrepreneurial student consultants devoted to helping you at no cost to your business. Welcome to the third edition of the Riipen Cross-College Entrepreneurial Challenge ! The CCEC brings together Mentors, Faculty and Students to help real-world businesses solve current challenges. Are you a small business looking for some innovative and creative ideas from intrapreneurial-minded students capable of solving a pressing business problem? Then this challenge is a good fit for you! Your business will be featured in our social media campaigns launching in March to May of 2024 with your logo prominently displayed. You will be responsible for creating a 5 to 10 minute video explaining your business concern, then meeting with student teams to answer their well researched questions. You will have the opportuntiy to select the best option for your problem based on the submissions from various college student teams. This year's competition launches on Friday April 19th , and will have two portions: a student team video submission and Q&A response (from student teams as well). The video submission will be a 5 minute recommendation of the challenge presented. S tudents will be responsible for submitting their video by 5:00 pm on Wednesday April 24 . You will be required to review and evaluate all the submissions on Thursday April 25th , generating some questions to which student teams will answer that day. Then, upon a professional panel review from industry experts along with you, winners will be chosen on Friday April 26th , and announced at our virtual closing ceremony. Prizes will be awarded to selected teams & individuals based on outstanding teams, creativity, top presenters and much more!
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Brand & Competitor Analysis
BUS2201
Market research is pertinent to the success of your organization. It will help you understand if your target market truly needs your product or service, or if you should pivot your offering. Having a thorough understanding of your competitive landscape is essential, finding the right time and resources can be very challenging. Using this project, a team of students will analyze your brand's competitive landscape and develop strategic recommendations to support your success in the market.
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Market Research for Decision Making and Strategy Formulation
PROJ 2203
Guided by your organizational objectives, a group of student-researchers will gather and analyze data in order to provide you with key insights and strategic recommendations. While doing this research work they will apply and use Project Management methodologies and tools to structure and formulate their research work and results.