Optimizing Digital Marketing and Enhancing UI/UX Design

Company Name:  NetWorkWise NetWorkWise curates and runs a boutique resource and advisory membership network that brings together high-caliber people (entrepreneurs and C-suite executives). Through innovative digital platforms and creative strategies, we aim to optimize engagement, achieve an impactful digital presence, and attain growth. Project Title:  Optimizing Digital Marketing and Enhancing UI/UX Design Project Goal: The goal of this project is to improve NetWorkWise’s digital presence and engagement by refining social media strategies, creating impactful digital content, and designing improved website interfaces that deliver a seamless user experience. Key Focus Areas : Social Media Optimization: Improving strategies and creating impactful platform-specific posts. Digital Content Creation: Developing engaging visual content (static graphics and videos). UI/UX Design Enhancements: Redesigning website interfaces for improved usability and aesthetics. This will help NetWorkWise achieve measurable growth in visibility, engagement, and outreach by strengthening our online platforms and creating a more user-friendly experience for our audience. Learners will gain hands-on experience in: Developing digital content, including static and video graphics tailored for social media platforms. Designing and implementing improved UI/UX interfaces to enhance website performance. Applying analytical skills to identify gaps and create actionable solutions for digital marketing. This project offers a unique opportunity to work on real-world challenges, build professional portfolios, and strengthen technical and creative skills.

Improving Marketing Strategy with Research and Copywriting

Company Name:  NetWorkWise NetWorkWise curates and runs a boutique resource and advisory membership network that brings together high-caliber people (entrepreneurs and C-suite executives). Our mission is to create an environment where every interaction fosters transformative growth, mutual success, and a uniquely enriching experience that empowers personal and professional aspirations. Project Title: Improving Marketing Strategy with Research and Copywriting Project Goal: We are looking to improve our marketing strategy to amplify our presence, expand our reach, increase engagement, drive measurable growth, attract potential new members, and grow our membership.  This project aims to refine NetWorkWise’s marketing strategy by conducting in-depth competitor research, improving outreach communication, and creating a cohesive brand style guide. Key Focus Areas: Market Research and Competitive Analysis Copywriting and Editing for Outreach Materials Brand Style Guide Development This will assist us in assessing our current marketing efforts, identifying areas for improvement, and developing a comprehensive plan that aligns with our goals. Moreover, this project provides a unique opportunity for the learners to engage in meaningful work that directly impacts NetWorkWise’s ability to expand its reach and strengthen its value proposition. Learners will: Develop their skills in professional communication, competitor research, and branding. Gain hands-on experience in crafting outreach materials that resonate with target audiences. Learn to create cohesive brand guidelines, enhancing their ability to manage communication strategies for organizations.

Website Page and Digital Marketing Plan

We run a Boutique Resource & Advisory Membership Network of high caliber people (entrepreneurs and C-suite executives).  We are looking to revamp our WordPress website to accurately reflect our vibrant community and mission. Students will have the opportunity to work on a few pages, ensuring that the design, content, and functionality align with our brand identity and values. We also seek help with a Digital Marketing Strategy & Email campaign. Once the website is updated, we need assistance in developing a comprehensive digital marketing strategy and email campaign that leverages our proprietary CRM with over 100K contacts. This campaign will be instrumental in driving traffic to our site, attracting potential new members, and expanding our membership.

Public Relations Campaign

NetWorkWise is in the business of expediting outcomes for people in all facets of their lives (careers, sales, entrepreneurial endeavors) through teaching them a networking mindset or what we like to refer to as how to NetWorkWise. The #1 predictor of career success is your ability to build and develop relationships. This is a fact! Not to mention, everyone is told "you have to network", yet very few people understand what networking truly is and nobody teaches you how to do it. And so NetWorkWise was born! in 2017 NetWorkWise came along and codified what networking truly is and created a course and certification. Since launching we have landed fortune 50 global companies and elite academic institutions (colleges & high schools). Hence, we have proof of concept, great logos and tremendous references. We now need to focus on getting our message out and making NetWorkWise a household name. That's where Public Relations is needed.