Paul Lawton
Professor / CSO Sister Merci & neontaffy -
(2)
3
Stefano Bracco
CEO
May 27, 2024
Experience feedback
Working with Paul on this project was amazing. He was very supportive with this project especially super supportive with his students. His knowledge in the marketing and analysis space is great and I was able to learn a lot from him.
I hope I get to work with him again soon!
Competitor and Market Analysis of Consumer Appeals - Winter 2024
McMaster University Continuing Education
Competitive Analysis
PepHealth
Zachery Oman
VP, Product & Research
December 17, 2021
Experience feedback
The course project was a letdown. I didn't feel there was support coming from the professor of the class nor did it feel like there was anybody keeping the project on track at the university side. What we ended up with was a watered down presentation that didn't address our core business challenges. The positive of this: the students themselves were eager, hungry to learn, and generally very curious people – that in itself was a breath of fresh air.
Brand Revitalization Plan
McMaster University Continuing Education
Mosaic Brand Strategy
Mosaic Car Wash