Fibrilex - Marketing + Research

PROJECT DESCRIPTION: As a young start-up we are looking for assistance from intrapreneurs to validate our business assumptions around value proposition, target customer, and impacts through secondary research and customer interviews. This will help us to achieve important business milestones and to refine our business model. The intrapreneurs will search online from relevant sources (literature, industry associations, company websites, annual reports,...) for answers to specific questions, collect, and analyze their findings. Relevant information can be extracted and used for social media posts and newsletter content. They will also communicate with candidates for customer discovery interviews and assist in the execution of these interviews by minute taking. Fibrilex is envisioning a world where we source our raw materials more sustainably and with the least impact to the environment and future generations. We are working towards providing alternative sand sources to the construction industry to mitigate global sand shortages brought about by overexploitation. We care about sustainability, circular economy and gender equality. As a female-founded and led B2B company, we know firsthand what it means to be an underrepresented group in almost every meeting. HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE? 2 TIME COMMITMENT PER STUDENT: 70 hours KEY PROJECT ACTIVITIES: Online research and data collection Literature review Data analysis/visualization Content writing for social media IDEAL ROLES/RESPONSIBILITIES: Market & Research Analyst Marketing Coordinator FINAL PROJECT DELIVERABLES: Written summary of findings, with graphs/maps where appropriate (max 2 pages) PROJECT MENTOR NAME: Mirjam Mai

USuite Technologies - Content Creation for Social Media

PROJECT DESCRIPTION: The project will be based around researching and creating ideas for social media content. The students will research the target audience and then make relevant social media posts to be posted across multiple social media platforms. KEY PROJECT ACTIVITES: · Establish the goals for the social media campaign · Market research on the target audience · Research industry topics and market trends · Create a list of relevant keywords · Create guidelines for different types of post ideas · Develop a content calendar · Create content for 16 weeks of social media posts · Develop success metrics FINAL DELIVERABLES: · Written report detailing the items outlined in the project description · Power Point Presentation of 16 weeks of social media posts Mentorship and Support: uSuite Technologies will provide a dedicated contact who is available to answer periodic emails, phone calls, or video calls over the duration of the project. We will be actively engaged throughout the entire project, and we will provide mentorship and support to the students.

Copywriting #1

- creating written copy for our social media pages and our website

Digital Content Creation - faith #2

We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. We need help with market research as well. Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.