CofiLife
Canada
ZAHIDUL HAQUE
Student
November 25, 2024
Project feedback
Working with Digital Branding Assets (KS) from CofiLife was a highly collaborative experience. Their team provided clear guidance and feedback, allowing me to contribute meaningfully to the project while learning valuable insights into digital branding strategies.
Level UP: McMaster Continuing Education (August - December 2024)
Riipen Level UP 🚀
Digital Branding Assets (KS)
CofiLife
Victoria Campos-Gentile
Student
October 29, 2024
Project feedback
I really enjoyed my experience working with Shabs and the entire team. They were always willing to provide feedback, support and clarification.
Level UP: May 2024
Riipen Level UP 🚀
Digital Marketing for Product Launch
CofiLife
Anmol Sodhi
Student
October 10, 2024
Project feedback
An excellent instructor
May 2024 - April 2025 USask Level UP
University of Saskatchewan Level UP
Data Analysis for Health Food Competitive Positioning
CofiLife
Hamza Nadeem
He / Him
Student
September 12, 2024
Project feedback
Incredibly nice and supportive group of people, very focused and dedicated on their project and will always help when needed.
May 2024 - April 2025 USask Level UP
University of Saskatchewan Level UP
Novel Food Source Analysis from Public Health Perspective
CofiLife
Leanne Kwong
She / Her
Student
June 21, 2024
Project feedback
Shabs was super easy to work with and provided great feedback/edits to my work :)
ICT Ignite Skills - Digital Tech Projects
ICT Ignite
Digital Marketing for Product Launch
CofiLife
Daniel Nielsen
Sessional Faculty
June 28, 2024
Project feedback
My students had a wonderful experience working with Shabs and Frida on developing a new digital marketing plan to launch one of their new products for Caffe Berry/Cofilife on a crowdfunding platform like Kickstarter.
Digital Marketing Strategy Plan - (Spring 2024)
University Canada West
B2C Digital Marketing Strategy
CofiLife
MARIA L OKEKE
She
Student
June 17, 2024
Project feedback
Overall Rating
I will rate them 10/10 because they offered me the challenging but interesting opportunity to grasp what and how important Novel Food Sources are for public health. Their written feedback was very constructive and encouraging. Thus, I will quickly recommend that they continue helping other students in the same manner.
CaffeBerry.co cannot but be rated 10/10 since the project director lead me into advancing and exploring new areas as well. The growth level accompanying the entire project WELL 440 is well-appreciated. I received not only corrections but feedback which are often very constructive that energized me to doing better in the project. Consequently, the skills gathered in my overall assessment will be very helpful in my career path and future goals.
Additional Comments
I must testify that working with CaffeBerry.co particularly provided me the opportunity to receive their 2023 Annual Impact Reports. In that I saw and understood new career insights and inspirational stories that will make me a good leader. So, I am happy things are working out fine.
Leadership in Practice - WEL440 - Section B
Bay Path University
Novel Food Source Analysis from Public Health Perspective
CofiLife
Kristin Higgins
She / Her
Student
June 12, 2024
Project feedback
Shabs was very communicative with me, always willing to elaborate on a project assignment if I needed clarification. He was very friendly and provided very positive feedback/remarks when reviewing my research deliverables. I thoroughly enjoyed performing the market research for Caffe Berry.
Leadership in Practice - WEL440 - Section B
Bay Path University
Novel Food Source Analysis from Public Health Perspective
CofiLife
Rachel Gagnon
Student
May 6, 2024
Project feedback
As team leader, I was responsible for setting up a virtual meeting with the employer and encouraging all members that could, to join in on the call. We had a great discussion regarding the uniqueness of the product being developed and the coffee fruit ingredient they use. Their video on the coffee fruit was also a great help in understanding their reasoning and approach to marketing their energy bars. As the meeting continued, we found out that we had more and more in common. As a certified personal trainer and health enthusiast, I found the benefits of the ingredient significant and intriguing. When the employers described their ideal consumer, I found a lot of the adjectives used also described myself. This brought a whole other level of connection to the product and employers which made the project as a whole very engaging. The employers had a positive and friendly persona and were very informative. I can’t wait to see what they do in the future! Our project presentation will be sent over shortly.
International Business
Salem State University
International Market Analysis
CofiLife
Brenna Swanson
Clinical Instructor
April 25, 2024
Project feedback
Shabs had a fantastic product idea, gave ample information, and was flexible and understanding. For my first Riipen experience, it was a success. Communication was wonderful.
Catering to Success: Foodservice Production and Management Best Practices
University of North Dakota (UND)
Health Food Product
CofiLife
Anisha Mary Yohannan
She / Her
Student
April 24, 2024
Project feedback
It was a different experience for me working with an employer for the New Product Marketing.
Promotional Campaign
Nipissing University
New Product Marketing (ProM)
CofiLife
Anahit Armenakyan
She
Associate Professor
April 10, 2024
Project feedback
The company reps were very positive about working with students. We could have had a better focus for the project, but this is something to think about in future.
Promotional Campaign
Nipissing University
New Product Marketing (ProM)
CofiLife
Anja-Lina Wamser
Educator
March 31, 2024
Project feedback
Fantastic client to work with - supported students throughout their project and provided valuable feedback to each team. Thank you for a great experience and I can highly recommend this client.
International Marketing Plan - Winter 2024 (12)
University Canada West
International Market Analysis
CofiLife
Kapil Munjal
Sessional Faculty (MBA Program)
March 28, 2024
Project feedback
Working with Shabs and Freida on their amazing project was an honour! Students enjoyed working and developing strategies for their start-up. I look forward to working with Shabs again!
Digital Marketing Strategy Section 14 (Winter2024)
University Canada West
Digital Marketing for Product Launch
CofiLife
Saad Jadoon
Student
March 19, 2024
Project feedback
Shabs is a very professional and pleasant person to work with. It was an amazing project getting to know his company and also about Cafe Berry and I'm really interested to see the future and what it holds and would love to work with Shabs in the future as well.
Pathways to Environmental Careers
Pathways to Environmental Careers
Research Project for upcycled fruit
CofiLife
Femy susan Markose
She / Her
Student
March 22, 2024
Project feedback
Working with employers from CaffeBerry.co as part of the ICT Ignite Skills - Digital Tech Projects program has been an enriching and invaluable learning experience for me in the field of Webdevelopment.
I got the opportunity to collaborate directly with employers from CaffeBerry.co and provided me with practical, hands-on experience in the realm of website . Being able to apply theoretical knowledge gained through the program in a real-world setting was immensely beneficial. Engaging with employers facilitated a continuous feedback loop, enabling me to iterate and improve upon my skills iteratively. This iterative process fostered a mindset of constant improvement and refinement. I gained exposure to industry-standard tools, techniques, and methodologies.
Overall, the experience has been instrumental in my professional development as a Webdeveloper. I am grateful for the opportunity to learn from industry experts and apply my knowledge in a real-world context, and I look forward to leveraging this experience as I progress in my career.
ICT Ignite Skills - Digital Tech Projects
ICT Ignite
Website UI / UX Design & Prototype
CofiLife
Kim Okafor
Student
March 11, 2024
Project feedback
Working with Shabs has a been great and memorable! I really enjoyed the team dynamic. I am glad that I had the opportunity to work for CaffeBerry.co
Pathways to Environmental Careers
Pathways to Environmental Careers
Research Project for upcycled fruit
CofiLife
Aidan Bray
Student
March 13, 2024
Project feedback
Caffeberry is a dynamic young company that was a pleasure to work with, and its owner, Shabs, is an energetic hard working businessman with a lot to offer learners on this platform.
Pathways to Environmental Careers
Pathways to Environmental Careers
Research Project for upcycled fruit
CofiLife
Ajeen Kunalan
Student
March 13, 2024
Project feedback
Great time being a part of this team as I was with a welcoming and understanding team.
Pathways to Environmental Careers
Pathways to Environmental Careers
Research Project for upcycled fruit
CofiLife
Olga Callirgos
Student
March 11, 2024
Project feedback
We had limited time to work with the employer but they have a great product they are trying to launch. Communication could have been a little better, but my partner and I took the reigns for the project from the employer since we had previous leadership experience.
Leadership in Practice - WEL440 - Section B
Bay Path University
Market Research and Positioning for upcycled fruit
CofiLife
Ariane Gallup
She / Her
Student
March 10, 2024
Project feedback
It was a pleasure working with the founders of caffeberry.co and learning more about the benefits of upcycling cascara into useful environmentally friendly health supplements.
Leadership in Practice - WEL440 - Section B
Bay Path University
Market Research and Positioning for upcycled fruit
CofiLife