Edtech Marketing project

Higher education industry is undergoing rapid transformation as everyone adjusts to the sudden advancements in artificial intelligence technology and its widespread adoption. Students are using ChatGPT as a writing calculator and their writing output is exploding. While our first instinct might be to ban these technologies in education, it seems that great change has already taken place and AI is here to stay. Therefore, our view is quite opposite from the knee-jerk reaction of rejecting these tools. We want to make sure that both educators and students learn how to teach and learn with AI, respectively. Ultimately, LLM can empower professors to teach about the latest advancements hidden in the growing body of peer-reviewed publications while also providing activities for students to foster the development of their scientific literacy and critical thinking. The project aims to foster innovation and enhance the intern's entrepreneurial mindset through gaining hands-on experience in content creation, graphic design, and social media management. and contribute to the growth and success of our marketing department. The main goal of this project is to develop compelling and engaging content, including blog posts, articles, social media posts, and other digital assets: - Interns will create engaging content for Omnichannel marketing. -  Interns will utilize their graphic design skills to create visually appealing and on-brand visuals, such as infographics, social media graphics, and promotional materials. - Interns will actively manage our organization's social media platforms, curating and scheduling content, engaging with the audience, and analyzing social media metrics for insights. - The interns will monitor the performance of content and social media initiatives, analyze key metrics, and provide recommendations for optimization. - Interns will collaborate with the marketing team, receiving guidance, feedback, and support throughout the project.

Content Marketing Project

Higher education industry is undergoing rapid transformation as everyone adjusts to the sudden advancements in artificial intelligence technology and its widespread adoption. Students are using ChatGPT as a writing calculator and their writing output is exploding. While our first instinct might be to ban these technologies in education, it seems that the great change has already taken place and AI is here to stay. Therefore, our view is quite opposite from the knee-jerk reaction of rejecting these tools. We want to make sure that both educators and students learn how to teach and learn with AI, respectively. Ultimately, LLM can empower professors to teach about the latest advancements hidden in the growing body of peer-reviewed publications while also having providing activities for students to foster the development of their scientific literacy and critical thinking. The goal of this project is to create content marketing material supporting professors. This will involve several different steps for the students, including: - Developing content marketing strategies to reach the target audience. - Creating engaging and informative content for the Summations instructional platform. - Developing a social media strategy to promote the content. - Optimizing the content for search engine optimization (SEO). - Testing the content and making improvements based on feedback.

Edtech Sales Accelerator Initiative

Higher education industry is undergoing rapid transformation as everyone adjusts to the sudden advancements in artificial intelligence technology and its widespread adoption. Students are using ChatGPT as a writing calculator and their writing output is exploding. While our first instinct might be to ban these technologies in education, it seems that great change has already taken place and AI is here to stay. Therefore, our view is quite opposite from the knee-jerk reaction of rejecting these tools. We want to make sure that both educators and students learn how to teach and learn with AI, respectively. Ultimately, LLM can empower professors to teach about the latest advancements hidden in the growing body of peer-reviewed publications while also providing activities for students to foster the development of their scientific literacy and critical thinking. This project aims to foster innovation, develop the interns' entrepreneurial mindset through hands-on experience in market research, sales strategy development, and project management, and contribute to the growth and success of our sales department. The main goal of this project is to create and send emails to Summations customers. This will involve several different steps for the students, including: - Researching customer data and creating a list of customers to contact. - Writing and designing effective call emails. - Testing the emails and making improvements based on feedback. - Sending emails to customers. - Tracking customer responses and analyzing the results.

White Paper for Edtech Lead Generation

The higher education industry is undergoing rapid transformation as everyone adjusts to the sudden advancements in artificial intelligence technology and its widespread adoption. Students are using ChatGPT as a writing calculator and their writing output is exploding. While our first instinct might be to ban these technologies in education, it seems that great change has already taken place and AI is here to stay. Therefore, our view is quite opposite from the knee-jerk reaction of rejecting these tools. We want to make sure that both educators and students learn how to teach and learn with AI, respectively. Ultimately, LLM can empower professors to teach about the latest advancements hidden in the growing body of peer-reviewed publications while also providing activities for students to foster the development of their scientific literacy and critical thinking. The goal of this project is to create 8 white papers that will be used to generate leads for Summations. The white paper should provide an overview of the company, its mission, and the Summations instructional platform. It should also include research on topics that professors want to know during their teaching, information about the benefits of using the platform, as well as any case studies or success stories that can be used to demonstrate the effectiveness of the platform.