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- Location
- Toronto, Ontario, Canada
- Companies
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Toronto, Ontario, Canada
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- Categories
- Communications Market research Market expansion Product or service launch Copy writing
Achievements
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Latest feedback
Project feedback
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Project feedback
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Project feedback
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Recent projects
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Logo and Branding Assets Creation for Sengwa
The main goal for the project is to create a unique and eye-catching logo and branding assets that reflect the natural, sustainable, and self-loving ethos of Sengwa. The logo and branding assets should resonate with the target audience and effectively communicate the company's values and product offerings. I am only accepting curriculum-based/In-class projects. This will involve several different steps for the learners, including: - Researching the target audience and competitors to understand the market and design trends. - Developing multiple logo concepts and branding assets such as color palettes, typography, and visual elements. - Incorporating feedback from the company and refining the designs to align with their vision. - Creating a style guide that outlines the proper usage of the logo and branding assets across different platforms and materials.
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Industry Transition from B2C to B2B
The project's main goal is to analyze the market and develop a strategy for Sengwa to transition from a B2C business model to a B2B model. I am only accepting curriculum-based/In-class projects. This will involve several different steps for the students, including: - Researching the B2B market for body butter, and body oil products. - Analyzing the existing customer base and identifying potential B2B clients. - Developing a new marketing and sales strategy tailored to B2B clients. - Creating a plan for product packaging and pricing suitable for B2B sales. - Identifying potential distribution channels and partnerships for B2B sales.