K & Co. - Web creation Phase 1

We have a great story to tell and we want it to be picked up by media outlets and influencers. We need students to help us create press releases for us and give us new and innovative ways to be seen and hears Students should be prepared to: Write up press releases around multiple news-worthy stories Identify media outlets that are most beneficial to us/most likely to pick the story up. Send press releases and establish positive rapport with media contacts Secure media exposure for our organization. Help us refine our story to something compelling and news-worthy I would need 2 students 80 hours each (French or English-speaking intrapreneurs are welcome)

ReturnPal Courier Service Graphic Assets Project

The goal of this project is to create graphic assets such as social media content, flyers, brochures, and other graphics for ReturnPal Courier Service. This will involve several different steps for the students, including: - Researching ReturnPal Courier Service's brand and mission to create graphics that align with the company's values and goals. - Designing and creating social media content, flyers, brochures, and other graphics that effectively communicate ReturnPal Courier Service's message. - Optimizing the graphics for different platforms and devices. - Testing the graphics to ensure they are effective and visually appealing.

Social Media Marketing Campaign

Our company specializes in custom diamond jewelry products online. We hope to revamp our social media marketing to attract more customers. We would like to work with students to design a new social media marketing campaign for our company. This will involve several different steps for the students, including: Mainly creating 20 pieces of content to launch on social media per student Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Recommending social media management tools to schedule our content.

Indigenous Business - Consulting, training, workshops & mentorship

Takoda Consulting is an Indigenous female-owned consultancy that focuses on working with male-dominated industries on how to better recruit, retain and support women. I am grateful to have a dual MBA Cornell & Queens - Graduating in 2023 and officially launched Takoda Consulting in the fall of 2023. While we're thrilled with the influx of opportunities, we're facing challenges in critical areas where additional support could be invaluable: 1. Leveraging AI: Exploring AI applications for both Takoda Consulting and our clientele to optimize operations and outcomes. 2. Streamlining Inquiry Management: Developing a structured system to manage inquiries from various channels effectively, including our website, email, and personal networks. 3. Enhancing Scheduling Efficiency: Improving our scheduling system to ensure seamless client communication and appointment booking processes. Recently paid for Motion APP and need help and accountability to get going. 4. Research on First Nations across Canada: Understanding what resource extraction and development projects impact the nations in their regions. Gain clarity on the structure of the Nation and its operations as well as demographics and historical challenges. 5 .Create and build a simple structure for financial business tracking. Annual calendar and steps to ensure nothing is missed due to overwhelm by other tasks. We're eager to collaborate with students to gain fresh perspectives and support in: - Reviewing and refining our company vision and promotion strategies. - Simplifying intake management processes and harnessing innovative ideas. - Engaging in market analysis to identify niche opportunities and competitor landscapes. -Building out our mentorship program and launching the initial pilot program. We'll align tasks with students' passions and strengths upon finding suitable matches to maximize their impact and satisfaction within our collaborative environment.

Customer Journey Mapping (LevelUp Part 2)

This project is designed to be a continuation of a prior project though new students are welcome to apply. We are a startup working to fine-tune our customer journey experience and digital marketing messaging process that supports it. Specifically, this project involves defining our Digital Marketing "Funnel" and refining our internal documentation (to create content) to support this strategy. Part 1 of this project involved creating a lead magnet (an email sequence with supplemental assets, such as printable PDFs) and programming it into MailChimp. For Part 2 , we would like help in updating our customer journey map and web pages (template designs) to support the remainder of the client's journey (both pre- and post-lead magnet opt-in). This will involve several different steps for the student, including: Conducting background research on customer journey mapping, our products, and customers. Analyzing customer responses from surveys and interviews. Defining the phases and touchpoints of the purchasing process. Incorporating user actions, emotions, goals, and pain points in the customer journey map. Proposing solutions to minimize pain points while meeting business goals. Bonus steps in the process would also include: Developing multiple customer journey maps to account for different experiences and paths. Reviewing and updating our internal documentation to support our work in implementing these customer journey maps