MyRide901 Expansion Project

Closed
MyRide901
Toronto, Ontario, Canada
Co-Founder
(16)
4
Project
Academic experience
120 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Search engine optimization Market expansion Marketing strategy Social media marketing
Skills
marketing strategies promotional materials app store (ios) management loyalty programs
Details

The main goal of this project is to expand and make users aware of the new MyRide901 mobile app that is available on the app store. MyRide901 helps vehicle owners save time by providing a vehicle management app. This will involve several different steps for the learners, including:


- Researching the current market and competitors.


- Developing a marketing strategy for the app.


- Creating a website and social media presence for MyRide901.


- Developing promotional materials such as videos, flyers, and posters.


- Identifying potential partnerships and sponsorships.


- Creating a customer loyalty program.


Deliverables

By the end of the project, learners should demonstrate:


- An understanding of the current market and competitors.


- A comprehensive marketing strategy for the app.


- A website and social media presence for MyRide901.


- Promotional materials such as videos, flyers, and posters.


- Potential partnerships and sponsorships.


- A customer loyalty program.


Mentorship

We will be available for weekly stand up zoom meetings, as well as we use Slack for daily communication and Notion for managing tasks.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Technology

MyRide901 helps vehicle owners save time by providing a vehicle management app that captures and organizes receipts, images, and service documentation on a timeline that vehicle owners can share with others.