Blog Copywriting for Various Businesses

Open
Fine Point Writing & Editing Ltd.
Onoway, Alberta, Canada
CEO/Founder/Creative Director
(13)
4
Project
Academic experience
65 hours per student
Student
Anywhere
Advanced level

Project scope

Categories
Digital marketing Lead generation Search engine optimization Copy writing Social media marketing
Skills
online marketing copywriting blog posts search engine optimization social media research
Details

In this project, students will learn how to research, format, write, and edit business blog posts. These blog posts will contribute to building a company's visibility and credibility, helping them gain more attention on their online marketing channels.


The deliverables will include 12 blog posts for a specific industry or business. Students will be given training on tools and formatting, detailed outlines for blog posts, search engine optimization best practices, and one-on-one support and revisions.



Deliverables

Expected Outcomes:

  • Deliver a set of blog posts that can be posted throughout the year to attract new interest for businesses.


Deliverables:

  • 12 blog posts for a specific industry or business (typically between 600-1100 words in length)
  • 24-36 social media captions based on the blog posts (for various platforms).
Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Onoway, Alberta, Canada
2 - 10 employees
Marketing & advertising
Representation
Women-Owned Small Business Rural-Based

Fine Point Writing & Editing is a content creation agency focused on providing high-quality, search engine optimized content for businesses. Our mission is to create opportunities for people & businesses.