Social Media Strategy

Closed
Arrimo
Toronto, Ontario, Canada
Co-Founder
(20)
4
Project
Academic experience
80 hours per student
Student
Canada
Intermediate level

Project scope

Categories
Digital marketing Marketing strategy Social media marketing
Skills
content creation social media target audience social media strategy tiktok
Details

The main goal of this project is to create a social media strategy for our clients and help execute it. This will involve several different steps, including:


- Researching brands' target audience and understanding their needs.


- Developing a comprehensive social media strategy that is tailored to target audience.


- Creating content for social media platforms such as Facebook, Instagram, and TikTok.


- Developing a plan to measure the success of the social media strategy.


- Optimizing the strategy and content based on the results of the measurement plan.


Deliverables

By the end of the project, students should demonstrate:


- A comprehensive social media strategy tailored to our client's target audience.


- Content created for social media platforms such as Facebook, Instagram, and TikTok.


- A measurement plan to track the success of the social media strategy.


- Optimizations of the strategy and content based on the results of the measurement plan.



Final deliverables should include:


- A social media strategy deck


- All content created for social media platforms.


Mentorship

Will provide the students with 1-1 mentorship and overall career advice for students looking to get into entrepreneurship or marketing.


Will try to get funding through LevelUP

About the company

Company
Toronto, Ontario, Canada
0 - 1 employees
Marketing & advertising

Arrimo is defining the future of marketing. We are a creative advertising agency dedicated to helping brands sell to the right customers, through the right media.