Content Strategy Specialist

Closed
Standout Boutique
Vancouver, British Columbia, Canada
Parisa Padidar
Founder/Designer
(11)
3
Project
Academic experience
120 hours per student
Student
Canada
Intermediate level

Project scope

Categories
Digital marketing Market expansion Marketing strategy
Skills
target audience market trend blogs marketing content strategy pinterest marketing strategies tiktok social media marketing innovation
Details

We seek a social media marketing expert to boost traffic and craft innovative marketing strategies. This role involves creating captivating content for diverse audiences and blending intricate concepts into engaging print and digital materials. Join us in driving audience engagement and growth through your creative prowess.

Deliverables
  • Researching content and consumer trends to ensure that content is relevant and appealing.
  • Review and analyze website content for editing and updating the landing page
  • Creating content for a variety of platforms including blogs, websites, and social media.
  • Developing content strategies to effectively reach the desired target audience and marketing goals.
  • Develop and execute, or assist with a commercial or editorial photoshoot 
  • Assist in marketing and advertising promotional activities (e.g. social media, emails and web) 
  • Developing a content calendar that outlines the topics, formats, and channels for content distribution.
  • Assist in creating and styling videos on TikTok, Pinterest & Instagram 
  • Analyze brand tracking, market trends, consumer needs, and the competitive landscape • Brainstorm ideas around how to expand the product range 
  • Moodboard creation for launching new products 


Mentorship

Students will work closely with the founder who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.

Supported causes
Decent work and economic growth

About the company

Company
Vancouver, British Columbia, Canada
2 - 10 employees
Consumer goods & services

Our mission at Standout Boutique is to create timeless pieces of jewelry that celebrate individuality, beauty, and self-expression. We are committed to crafting high-quality, sustainable, and ethically-made jewelry that empowers our customers to feel confident and unique in their personal style.

Our passion for design and craftsmanship is reflected in every piece we create, whether it's a delicate necklace, a bold statement enamel ring, or a pair of elegant earrings. We strive to use only the finest materials, including 18-24K gold plated and 925 Sterling Silver and responsibly sourced gemstones, to ensure that each piece of jewelry is as beautiful as it is meaningful.

At Standout Boutique, we believe that jewelry is not just an accessory, but a reflection of our personalities and life experiences. That's why we are dedicated to creating pieces that enhance your style and tell your story. We are committed to providing exceptional customer service.

Website: http://www.standoutboutique.com
Instagram: https://instagram.com/standoutboutique