Accelerate Her Future - Digital Marketing

Closed
Accelerate Her Future
Oakville, Ontario, Canada
Founder and President
(15)
4
Project
Academic experience
100 hours per student
Student
Canada
Intermediate level

Project scope

Categories
Communications Marketing strategy
Skills
patience communication marketing content creation blogs digital marketing social media editing research tenacity
Details

ABOUT

Accelerate Her Future™ is a career accelerator providing tailored programs for self-identifying Black, Indigenous and women of colour to launch their careers in business and tech while building networks of solidarity and action.

PROJECT DESCRIPTION/DESCRIPTION DU PROJET:

Students at Accelerate Her Future will be provided with an opportunity to support digital marketing need for the organization, our upcoming summit and fellowship program including creating captions, creating interview guides for blogs, editing blogs, and write content highlighting recent research focused on gender and racial equity as well as state of women in the workplace. This engagement will give interns an opportunity to work with a dynamic team within a very collaborative environment.

The students will be exposed to a variety of skills and experiences to enhance their knowledge of digital marketing, communication, and content creation. We are a young startup and as a career accelerator for students and recent graduates we care deeply about mentorship. We will help our students succeed as much as we want them to help us enhance our digital footprint. We are looking for students who have creative vision, tenacity, drive, and see possibilities in all things and who thrive at developing creating digital copy and content for social and web.

To accomplish this, we expect the student(s) will:

  • Write set up blog interview guides, edit/write blog articles, and other content pieces on assigned topics
  • Write captions and help execute social media strategy
  • Evaluate recent successful user-generated campaigns, preferably in our sector
  • Identify media outlets that are most beneficial to share our story
  • Attend weekly marketing and team meetings

FINAL PROJECT DELIVERABLES:

  • Interview guides created for blog profiles and blogs published
  • Execution of social media strategy
  • Creation of captions for future planned postings

Who are we looking for? Ideally you have lived experience and ‘insider knowledge’ of the communities we serve at the core of our mission. You are inspired by our mission and like working within a collaborative environment. You value patience, respect, generosity, and good humour in your working relationships. Having an emerging understanding of intersectionality and gender and racial equity principles will be an asset.

Deliverables
No deliverables exist for this project.
Mentorship

Mentorship is central to our culture and how we operate as an organization. The students will be assigned a mentor and will participate in weekly project meetings where mentorship is also provided.

About the company

Company
Oakville, Ontario, Canada
2 - 10 employees
Education

Accelerate Her Future™ is a virtual career accelerator providing tailored programs for self-identifying Black, Indigenous and women of colour pursuing careers in business and STEM while building networks of solidarity and action.