Start-up Marketing Strategy - Phase 4

Closed
Trvlar
Toronto, Ontario, Canada
Co-Founder
(20)
4
Project
Academic experience
60 hours per student
Student
Canada
Intermediate level

Project scope

Categories
Product or service launch Marketing strategy Media
Skills
marketing strategies enthusiasm self-motivation interpersonal communications marketing mobile application development brand awareness innovation
Details

Job Overview

Trvlar is an early-stage start-up focused on building a travel-based mobile application. We are looking for enthusiastic and motivated university students who love to travel and want to spread the word about us! This project is Phase 4 focusing more on our launch and PR strategy surrounding our app!

The students will help with our PR strategy to spread the word about our app. Once the app is out, the students will help

  • gain feedback from other university students (core user group)
  • determine how we can improve the app to better meet their needs.

Responsibilities

· Familiarize yourself with Trvlar’s platform and goals

· Promote Trlvar platform to students on your university campus using innovative marketing methods

· Implement strategy created by the team in the previous month

- Plan and lead Trvlar’s virtual events/marketing campaigns. Note that due to COVID, everything will be done online

· Brainstorm ideas to create product awareness and execute according to deadlines

· Build and maintain Trvlar partnerships with university clubs

· Create brand awareness through social media and networking

· Maintain a positive image of our brand

Requirements

· Must be a university student in Canada (preferably under-grad)

· Passionate about travel and connecting with friends

· Strong interpersonal skills and a warm personality – involved with the campus community, always looking to expand your network

· Self-starter with an entrepreneurial mindset

· Ability to work independently and in a team

Application

Interested applicants must submit a copy of their resume to furqan.s.khan93@gmail.com . Please note that this is a remote role best suited for students who love to travel and connecting with new people. This role would provide a great learning experience and give you a taste of the start-up world. We thank all applicants, however, only those selected for further consideration will be contacted.

Deliverables
No deliverables exist for this project.
Mentorship

Will have weekly meetings with the students so that they are aware of the tasks and deadlines. Additionally, will include into overall team meetings every now and then (depending on the student's schedule) to give them insight into an early stage start-ups. The co-founders have diverse backgrounds with industry experience in technology, finance, and start-ups. So students can get some great one on one mentorship from the co-founders.

About the company

Company
Toronto, Ontario, Canada
0 - 1 employees
Technology, Travel & tourism

Trvlar is redefining the way you explore by connecting you with your friends as you embark on new adventures.