The primary objective of this project is to enhance the online presence and audience engagement of, New Frontier: The AI for ecommerce podcast by creating captivating one-minute clips specifically tailored for social media platforms. These clips are designed to showcase key insights and intriguing discussions from the podcast, ultimately driving interest and attracting a broader listener base to the full episodes available on Spotify.

1. Content Selection:

• Task 1.1: Listen to each episode and identify key moments that are insightful, engaging, or particularly relevant to AI in ecommerce.
• Task 1.2: Select segments that are suitable for a one-minute format, focusing on parts that can stand alone and make sense out of context.

2. Audio Editing:

• Task 2.1: Extract the chosen audio segments from the episodes using audio editing software.
• Task 2.2: Enhance audio quality if necessary, adjusting levels and removing any background noise.

3. Visual Element Creation:

• Task 3.1: Design static or dynamic visuals to accompany the audio. This could include speaker photos, podcast logos, relevant images, or animated text.
• Task 3.2: Sync the visuals with the audio clips, ensuring the visuals complement and enhance the spoken content.

4. Subtitles and Captions:

• Task 4.1: Transcribe the audio for subtitles, ensuring accuracy and clarity.
• Task 4.2: Add subtitles to the video, optimizing for readability on small screens.

5. Branding and Consistency:

• Task 5.1: Incorporate the podcast's branding elements (like logos and color schemes) into each clip.
• Task 5.2: Ensure a consistent look and feel across all clips to maintain brand identity.

6. Compliance and Quality Check:

• Task 6.1: Review the final clips for compliance with the platform-specific guidelines (e.g., aspect ratios, duration).
• Task 6.2: Conduct a quality check for technical issues like audio levels, video resolution, and subtitle synchronization.

7. Social Media Optimization:

• Task 7.1: Write engaging captions for each clip, incorporating relevant hashtags and call-to-actions.
• Task 7.2: Schedule or post the clips on various social media platforms (like Instagram, Twitter, LinkedIn) at optimal times.

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