Digital Presence Revamp for Filmodigital Agency

Open
Filmodigital Agency Limited
Toronto, Ontario, Canada
Employer
3
Project
Academic experience
120 hours of work total
Student
Toronto, Ontario, Canada
Intermediate level

Project scope

Categories
UI design UX design Branding & style guides Digital marketing Website development
Skills
social media social media strategy social media content design elements and principles digital marketing branding user interface (ui) user experience (ux) brand identity web development
Details

Filmodigital Agency Limited seeks to enhance its digital presence by modernizing its website and revitalizing its social media platforms, specifically Instagram and YouTube. The current website lacks contemporary design elements and functionality, which may hinder user engagement and accessibility. Additionally, the agency's social media channels require a strategic overhaul to better reflect the brand's identity and engage with a broader audience. The project aims to apply web development and digital marketing concepts learned in the classroom to create a cohesive and modern digital presence. The team will focus on improving user experience, integrating new features, and aligning social media content with the agency's goals.

Deliverables

The project deliverables include a redesigned, fully functional website with a modern aesthetic and enhanced user interface. Additionally, a comprehensive social media strategy will be developed, including a refreshed Instagram profile and YouTube channel with updated content and branding. The team will provide a report detailing the design process, implementation strategies, and recommendations for future digital marketing efforts.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Toronto, Ontario, Canada
0 - 1 employees
It & computing
Representation
BIPOC-Owned

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