Strategic Sales and Funding Enhancement for Loohoo

Open
Loohoo
Toronto, Ontario, Canada
Lindsay Duong
Cute Shop Owner
4
Project
Academic experience
200 hours of work total
Student
Anywhere
Intermediate level

Project scope

Categories
Market research Project management Financial modeling Sales strategy Marketing strategy
Skills
financial strategy strategic management small business management business reporting business metrics
Details

Loohoo, a company aiming to boost its market presence, seeks to enhance its sales strategies and explore diverse funding opportunities. The project focuses on developing a comprehensive markdown schedule and product life cycle analysis to optimize sales performance. Additionally, the team will research and identify potential funding sources such as grants, contests, and other financial options. By analyzing current buying strategies, the project aims to create a robust sales forecast and business plan to support applications for funding options like lines of credit. This initiative will allow learners to apply their classroom knowledge in marketing, finance, and strategic planning to real-world business challenges, ultimately contributing to Loohoo's growth objectives.



- Develop a markdown schedule and product life cycle analysis.

- Research and identify potential funding opportunities.

- Analyze current buying strategies and propose improvements.

- Create a sales forecast and business plan for funding applications.

Deliverables

The project will culminate in a detailed report and presentation outlining the proposed markdown schedule and product life cycle strategy. Additionally, a comprehensive list of potential funding sources, along with a strategic plan for accessing these opportunities, will be provided. The team will also deliver a sales forecast and a business plan tailored for funding applications, ensuring Loohoo is well-prepared to pursue financial growth avenues.


- Detailed markdown schedule and product life cycle report.

- List of potential funding sources and strategic access plan.

- Sales forecast and business plan for funding applications.

Mentorship
Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Toronto, Ontario, Canada
0 - 1 employees
Retail
Representation
Minority-Owned Women-Owned BIPOC-Owned Small Business Neurodivergent-Owned
+ 1

Loohoo is a cute shop designed to feel like a studio apartment! Inside you'll find smoking accessories in the living room, kitchenwares in the dining area, stationery in the study, and wellness products in the bedroom! Loohoo also hosts fun popups, and one-of-a-kind workshops like panty embroidery, candy bra making, and community events like unhinged women reading, daytime dj sets, and seminars about womens sexual health.