Social Media Graphic Design

Closed
Manager, Digital Content and Marketing
1
Project
Academic experience
80 hours per student
Student
Ontario, Canada
Intermediate level

Project scope

Categories
Graphic design Digital marketing Social media marketing
Skills
scheduling fixed income investing online collaborative design mortgage loans email marketing investments creativity brand identity customer relationship management
Details

ABOUT COMPANY

RiverRock Mortgage Investment Company (MIC) is a leading and trusted non-banking lender in Ontario located in the heart of downtown Toronto.

Our team works to provide mortgage alternatives to brokers and a fixed-income source for investors. Our mission is simple: Offer our investors an opportunity to invest in shares in a profitable and a highly marketable residential mortgage portfolio, while providing brokers with mortgage solutions.

PROJECT SCOPE

Positions available: 4

Our team is looking for students to join us in a social media design project for an online brokerage and mortgage lender.

Examples of work:

https://www.linkedin.com/company/riverrockmic/

https://www.facebook.com/customcapitallending

Challenge: Showcase creativity with graphics for use on social media. Students will be challenged to utilize a content calendar and brand guides to generate thoughtful and creative content for use on company social platforms.

Our goal: Create a uniform brand identity for two brands across distinct social channels and e-mail marketing initiatives.

Students who are selected for this project can expect to gain experience using content scheduling in company CRM and collaborative design tools.

Deliverables
No deliverables exist for this project.
Mentorship

Students will work closely with the Digital Content and Marketing Manager to review a marketing calendar of 6-12 months of planning. They are encouraged to put forward thought leadership in creative strategy to work independently on putting together creative assets on a collaborative working file using Canva. Early discussions will include a thorough walkthrough on unique ways to enter a saturated digital space for gaining brand awareness and traction. They will get hands on experience using a CRM to plan and track creative posting and performance.

About the company

Company
Toronto, Ontario, Canada
Real estate, Banking & finance

RiverRock Mortgage Investment Company (MIC) is a leading and trusted non-banking lender in Ontario located in the heart of downtown Toronto.

Our team works to provide mortgage alternatives to brokers and a fixed-income source for investors. Our mission is simple: Offer our investors an opportunity to invest in shares in a profitable and a highly marketable residential mortgage portfolio, while providing brokers with mortgage solutions.